Documentation 📃
Space Index
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AAB testing preezieWhat you need In order to test preezie’s impact you will need to be able to track 2 things: users who saw preezie users who clicked on preezie Because preezie won’t be used by all users you need to be able to compare those who use it by those who saw it a
Add to cart buttons
Using Add to cart buttons in preezie results has shown to… Increase conversion rate by 10% e.g. 50% of shoppers now engage with the results with 7% going on to buy Gain between 2-11% add to cart CTR (dependent on the product types) Over 2x the average res
Analysing preezie metrics
Your performance dashboard lets you view your overall account performance and individual journey metrics. It can help you analyse what happened within a period of time as well as uncover opportunities to optimise and further grow your metrics. Index Perfo
Answer hover states
What it is preezie’s Selection Overlays allow users to easily identify which answers have been selected. Users are able to differentiate hovered states vs selected states through 2 seperate image uploads. What it looks like Screen Shot 2022-04-27 at 2.41.
Answer Selection Reference
What it is Create helpful UX for shoppers by connecting the journey selections and their product results. Answer selection reference allows the shopper to see an overview of their answer selections on the results page and the ability to go back to specifi
ARCHIVE: Using GTM to track preezie in your Google Analytics
Note: We have replaced this tracking method with a data layer method, please use this guide instead. Why we track In order to analyse how preezie engaged users behave amongst any of your other website metrics, we recommend adding 2 custom events into your
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BBest PracticesOverview This document walks you through preezie best practices. On average preezie shoppers convert 300 – 400% higher than non-preezie shoppers so the more shoppers that interact with a preezie guided shopping journey the better! What does this mean for
BigCommerce Pixel Tracking
preezie_BC.png The easiest method is to use Script Manager: In BigCommerce navigate to Storefront → Script Manager and click Create a script Select these options: Placement: Header Location: Order confirmation Script category: Essential Script type: Scrip
Boosting answer scores
Have you ever wanted to give a boost to a certain product result? Here’s how you can boost and reorder results using your answer rules. Boosting by Match Rule Boosting works on each answer Match rule, it is a way of giving more importance to certain terms
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CCustom CSSCustom Lead API Integration Introduction preezie integrates with external systems by directly sending email capture or leads information through a Rest API after the user submits their information. Set up your API integration In order to integrate preezie with a third party system,
Custom platforms - Pixel tracking guide
What the pixel does To attribute purchases on your website to preezie user activity we need to capture some details of each product that was bought. This is done by adding some code to your checkout confirmation page which captures 4 attributes of each pr
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DData Layer for Adobe LaunchThis article explains how you can track preezie user behaviour within your own Adobe Launch. 3 easy steps Contact your Customer Success mailto:support@preezie.com representative to turn on your ‘data layer’ preezie events Install Google data layer extens
Data Layer for Google Analytics events
This article explains how you can track preezie user behaviour within your own Google Analytics (GA) reports. Need help with GA4 reports? Read our quick starter guide to setting up GA4 preezie reports here 4 easy steps Contact your Customer Success mailto
Data Layer for Tealium
This article explains how you can pass preezie user behaviour into your Tealium account. Activate events Get in touch with your Customer Service representative or email support@preezie.com mailto:support@preezie.com to activate the event dispatch feature.
Design Spec Sheet
Icons Icon Specs Screen Shot 2022-05-25 at 5.14.39 pm.png Icon Size - 300 x 300 px with small margin Type - Graphic or Image File Format - .PNG .JPG .GIF ensure images are optimised for web use Icon Naming Convention Icon file names should be formatted re
Dotdigital integration
If you’re not a preezie customer yet, check out our journeys solution https://preezie.com/ecommerce for more details. How it works When activated, all users completing a preezie lead form at the end of a journey will be passed directly into your dotdigita
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EEmail Capture GuideThis guide will help you set up Email Capture within preezie, including setting up an automated Results Email and a way to receive Lead Data by email or API integration. Step 1: Set Up the Lead Form In the “Journeys” tab of your preezie portal, click the
Emarsys Integration
Introduction preezie integrates directly with the Emarsys APIs https://dev.emarsys.com/docs/emarsys-api to automatically pass all of your preezie lead form information to your Emarsys account. This allows you to store and send preezie shoppers their produ
Example GA Universal Analytics reports for preezie journeys
This quick start guide will show you how to view preezie data alongside your other GA (UA) analytics. Note, the Segments and Dimensions used below require you follow our GA events guide first. Create GA Segments Start by creating segments of preezie users
Example GA4 reports for preezie journeys
This quick start guide will show you how to view preezie data alongside your other GA4 analytics. Note, the Segments and Dimensions used below require you follow our GA4 events guide first. Because custom event values are not automatically shown in standa
Expand/Collapse Ticks and Crosses
What it is Ticks and Crosses display the matches a product has with the with the journey question. When paired with Answer Selection Reference shoppers can compare their answers with the product matches. Ticks and Crosses have the ability to be expanded a
Extra Information (Dynamic text & Info icon)
What it is Extra information reduces long answer titles by allowing you to add supporting text about an answer. What it looks like Option = Dynamic Text: Screen Shot 2022-06-14 at 4.01.03 pm.png Option = Info Icon: Screen Shot 2022-06-14 at 4.03.22 pm.png
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FFeaturesDocumentation 📃 @self
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GGoogle Tag Manager - preezie Widget via GTMThis page will go over how to implement the preezie widget into your webpage using Google Tag Manager. Initial Setup: *ensure that your container code is pasted in your page(s) before starting Create a new tag with your desired name, we recommend ‘preezie
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HHow to add nextbuy to your websiteHow to create a GA4 report with preezie data Now you have your preezie event data in GA4 you can now create reports to see what these users are doing. In this example we’ll create a report comparing preezie users with non-preezie users. Create a preezie user Exploration First go to Explore > Create
How to manage your nextbuy offers
HTML Results Email Template Guide This guide will show you how to edit the HTML Results Email Templates. Requirements Text editor you are familiar with (visual studio code recommended) preezie results email HTML templates Template 1: Two Columns This template has two columns of results. W
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IInitial setupDocumentation 📃
Integrate using Google Analytics
Did you know you can now use your Google Analytics checkout values to power your preezie pixel? The below uses the default ecommerce GA set up, if you have any site customisation then use our GTM integration guide https://preezie.atlassian.net/wiki/spaces
Integrations
Listed here are guides to our 3rd party integrations: Klaviyo Zapier SendGrid Custom Lead Rest API Dotdigital Emarsys Data Layer
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KKlaviyo IntegrationIntroduction preezie integrates with Klaviyo to automatically send all leads and any workflow journey data directly into your Klaviyo account. This means each lead profile created (or updated) will come attached with an event containing their preezie Q&A
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LLogic & Rules - Cheat SheetIntroduction The preezie logic/rules use “Lucene query syntax”. There are different types of logic that can be set up under the “Rule Condition”: The option for general rules and logic in preezie is the “Partial String Match” option in the Rule Conditions
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MManaging preezie triggersOverview preezie triggers (Slide out, Exit Intents, Time Delays and CTAs) can be controlled as a Group or Individually. They are used to trigger existing Journey or Journey Connectors (i.e. a single entry into different Journeys), it creative ways and hel
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NNeto Pixel Trackingpreezie_Neto.png To add your preezie analytics pixel tracking to your Neto Store follow the steps below: Go to your preezie portal Navigate to Code Snippets Neto_Pixel_1.png Choose Shopify from the Select your CMS dropdown Neto_Pixel_2.png Hit the COPY bu
nextbuy guides
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Ppreezie Knowledge Centrenote Welcome to the preezie Knowledge Centre Here are a few suggestions to get started: Take a look at our Integration Guides to set up preezie guided selling on your store Plug in your preezie analytics with our dedicated pixel Tracking documentation Wel
preezie Pixel Tracking
preezie pixel tracking allows you to see exactly what revenue has engaged with your preezie journeys and nextbuy. note preezie has custom pixel tracking templates for Shopify, Google Tag Manager, BigCommerce and Neto. *New* We can also use your Google Ana
preezie Widget Integration
Updated: 24/11/2023 Overview preezie works by adding our javascript code onto your website. This is typically one line of code that you copy from within the CMS: <script type="text/javascript" src="https://widget-cdn.preezie.com/production/preguide.min.js
preezie's Impact on Site Speed
Overview preezie does not have any impact on the user experience of a page load speed. The download of preezie content does not block the rendering of the page when integrated in accordance with our Widget Integration guide. Please see guide for more deta
Pricing controls
What it is Widget options that allow more flexibility with price in your product results. This is done through the ability to Position price underneath the product name in your results Add and style text for 'was', 'now' and 'save' prices. Savings can eit
Product catalogue tester
What it is After importing your product catalogue into your preezie product database you can now view the products and validate their attributes have mapped correctly. We recommended doing this after you import your products for the first time: Product Fe
Product Feed guide
preezie uses information from your product database to match and display product recommendations. To do this, we require access to your product information via a feed, API or a hosted file. It is then filtered in the CMS to match only products that are re
Progress bar & question count
What it is: Progress bar will allow control of positioning, font styling and using images per step instead of dots. Question count will allow position and design control over the question count, e.g. 1 of 6. What it looks like: Question Count: Screen Shot
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QQuick starter guide: How to build amazing preezie journeysBuilding unique customer experiences can be hard, but we got you covered. There is a lot to consider when building preezie customer journeys. In this guide, we’ll run you through a simple 5 step process that will help you build amazing preezie journeys in
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SSendGrid API Key IntegrationIntroduction You can set up Results Emails to send each user a personalised preezie Results Email to their inbox. In order to set this up, we need the authority to send emails via an email address associated with your company. We do this in partnership wi
Share Results
What is Share Results? Results sharing is a functionality that can be implemented on your journeys' results page which allows shoppers to share their results with friends via Email, SMS, WhatsApp or a Copy link. Activating this feature will enable the dis
Shopify API
To import your Shopify product data directly into your preezie catalogue you will need to create a new custom app in Shopify and grant preezie permissions to read the product data. note Your data can be imported at regular intervals. This can be anything
Shopify Pixel Tracking
preezie_Shopify.png Guide now updated for Shopify’s new Pixels and customer events method as of March 2024. There are 2 methods to adding the preezie pixel into your Shopify store. 1. Using Additional scripts box These instructions are for Shopify stores
Sort by results
What it is Result sorting allows users to order their set of preezie results. These can be set in ascending or descending orders based integer fields within your feed. Result sorting will account for all products across every page and reorder based on the
SPA framework integration
A Single Page Application (SPA) is a term for applications that are as a single HTML page that has no preloaded content. Content is loaded via Javascript files for the entire application and housed within a single HTML page. The Javascript files house all
Stacks (Product Bundling)
Want to recommend additional products in your results using your journey logic? Read our guide to creating logic-based bundles below. When adding the Stacks feature we see, 5% engagement to open the Stacks panel when available on the results page 45% add
Star Ratings
What it is: We all know what star ratings are , preezie has the ability to display them on your journey results page for each product. Please note this only works if your product feed is populated with rating data. At this stage we do not display the coun
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TTest Q&ADid you know you can test out your question logic one by one in the CMS? image-20231119-223020.png How to use it Go to your Journeys and click on the Actions menu for your chosen Journey Now click Test Q&A This will open up the test window image-20231119-
Triggering preezie from any website link
Introduction As well as initiating a preezie pop up via the CTA feature in the CMS. You can also trigger a preezie pop up via any link on your website’s pages. This requires instead calling a custom JavaScript function. Lorna Jane’s size finder using an o
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UUsing Google Tag Manager for preezie pixelYou can now easily add the preezie pixel code snippet to your website using Google Tag Manager (GTM). The same principle will work with other similar tag managers such as Tealium. The pixel tracking code snippet tracks purchases made on your site to previ
Using the Data Layer with preezie
What the data layer does The data layer is a standardised way to pass information about your user’s activity between different web applications. It uses a JavaScript object in the browser to expose details about what your users are doing in realtime, mean
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WWidget integrationpreezie works by implementing our javascript widget code snippets into your website. Please find all integration documentation listed below. If you have any questions about any of the documents listed here, please speak to your Onboarding Specialist or Cu
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ZZapier IntegrationIntroduction preezie integrates with Zapier to automatically send your email capture or lead form information directly to compatible CMS or CRM systems. Popular integrations include: MailChimp Salesforce HubSpot Gmail Dotdigital Set up a Zap for your pree
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