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Choose the Console tab, type dataLayer (it’s case sensitive!) and hit Enter, you will now see the fired events:
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Depending on what action you performed you will see preezie events fired (full details) for:
preezie.load - fired everytime preezie widget is loaded
preezie.click - fired everytime someone answers a question
preezie.completed - fired everytime someone completes a preezie journey
preezie.results - fired when the first page of product results is shown
preezie.resultclick - fired everytime someone clicks on a product result
preezie.email - fired if someone submits their email address into the lead capture form
preezie.addtocart - fired if someone clicks an add to cart button
preezie.addalltocart - fired if someone add a Stacks bundle to their cart
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You’re now ready to join this custom data to your GA using GTM.
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Now repeat these steps for the other Triggers4 triggers:
Name (5 triggers) | Trigger Type | Event name | What it captures |
|---|---|---|---|
preezie.load | Custom Event | preezie.load | Each time a preezie journey loads on the page |
preezie.click | Custom Event | preezie.click | Each time the user answers a question |
preezie.completed | Custom Event | preezie.completed | When the user has completed the journey |
preezie.resultclick | Custom Event | preezie.resultclick | Each click to the product results |
preezie.email | Custom Event | preezie.email | Each time an email is captured at the end of the journey |
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| Note |
|---|
Make sure the event parameter names are identical to your GTM parameter Names. |
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That’s it!
| Info |
|---|
Note |
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: It can take up to 24 hours for these events to show within your GA4. |
📊 Step 4: How to use the data in GA
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