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  • Start rate what % of my users start preezie when seeing it? 20% is a good benchmark to aim for

    • preezie users / preezie loads users

  • Completion rate what % complete preezie after starting it? Over 85% is a good benchmark to aim for

    • preezie completed users / preezie users

  • Improved engagement is preezie helping grow more engaged users?

    • preezie completed engagement rate vs non-preezie users

    • preezie completed views per user vs non-preezie users

    • preezie completed session duration/bounce rate vs non-preezie users etc.

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  1. preezie users
    Include users when Events > preezie_click

  1. preezie completed
    Include users when Events > preezie_completed

  1. preezie loads
    Include users when Events > preezie_load

  1. non-preezie users
    We’ll create a segment that includes where it was loaded but not clicked

  • Include users when Events > preezie_load

  • Add sequence to exclude

    • Step 1: Exclude from segment permanently

    • Step 2: Events > preezie_load

      • is indirectly followed by

    • Step 23: Events > preezie_click

image-20240306-105039.png

Import these metrics

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