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In this example we’ll create a report comparing preezie users with non-preezie users.

Create a preezie user Exploration

First go to Explore > Create Blank Exploration

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Add metrics

  • Now add the metrics you want to use, here we’ll add

    • Total users

    • Total revenue

    • Bounce rate

    • User conversion rate

  • You can do this by searching for these metrics and checking the boxes and clicking Import

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  • These will appear as metrics in your report

Add segments

Now we’ll create two segments based on preezie user behaviour.

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  • Click Add Segment > User Segment > Add group to exclude > Add new condition > Events > preezie_click

  • Remove the Include users when: section

  • Give the Segment a name like non-preezie users and hit Save and apply

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Build the report

  • Now add the metrics to the report (double-click their names)

  • Add the Segments you created

  • Change PIVOT from First column to First row

  • Give your Free form 1 a name like preezie users

  • And your Exploration a name like preezie assists

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