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When switched on, preezie passes journey activity details in realtime to your website’s data layer. For example,

  • preezie journey answers

  • preezie visitor ids

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If you haven’t already get in touch with your Customer Success representative or email support@preezie.com to turn on the data layer for your account!

What it can be used for

All of the data created by the preezie journey can be shared in realtime with any of your other relevant software applications. For example,

  • Send your journeys answers directly into Google Analytics, e.g. what is the AOV of users looking for Organic products?

  • Send preezie answers to your ad retargeting platofmr, e.g. create an audience based on all users who are buying a gift for their partner

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  • Analyse which preezie trigger captures the most new user email addresses, e.g. report by trigger count of new user email submits

🧰 Tag managers supported

preezie currently supports the below tag managers:

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